Christos Wafers’ idiosyn-snack-it ads

Gopal Snacks Limited – Christopher - The Trickster

Credits

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Agency Scarecrow Communications/Mumbai
Production Company Nirvana Films
Director Rajiv Rao

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Credits

powered by

Agency Scarecrow Communications/Mumbai
Production Company Nirvana Films
Director Rajiv Rao
CG Ventana Studios
Executive Creative Director Manish Bhatt
Creative Poonam Nandivadekar
Creative Partner Abhijit Kalan
Copywriter Kunal Parkar

Executive Creative Director. Raghu Bhat
Executive Creative Director.. Kapil Tammal
Creative. Yuvraj Gorule
Producer Marjorie Rodrigues
Producer. Surashmi Basu
DP Yash Khanna
Sound Engineer Arun Crasto
Audio Mixer Sanketh Shetty

Music Director Aman Pant

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Created for Christos Wafers by Scarecrow M&C Saatchi, the campaign includes six surreal spots directed by Rajiv Rao, though Nirvana, featuring Christopher, the charmingly deranged new brand mascot.

A strangely cool customer, the moustachioed, sombrero-sporting Christopher has a passion for chilli peppers and random outbursts of song and dance as he appears in a variety of bizarre scenarios along with his crisp-munching sidekick.

He makes odd paintings, gets tattooed, shoots crisps into his chum’s mouth, randomly builds a stone sculpture on a buried head and generally larks about in a deranged fashion.

The unfathomable whimsy is given a Latino flavour thanks to a catchy brand anthem created with flamenco guitars, trumpets and the dulcet tones of singers Suman Sridhar and Shahriyar Atai.